Teeth whitening has become a very popular trend in recent years. From
a $900 million dollar industry 10 years ago, to becoming a $14 billion industry
in 2013. People care how they present themselves more than ever, could
this be from the popular celebrity trends we all see on television? Or the
extensive social media behavior via Facebook, Twitter, Instagram, Etc ??? While
we can all have our opinions when it comes to market variance, one thing is
clear, teeth whitening is a booming cosmetic request. Dentists often use powerful treatments as a form of
dental marketing.
There are two types of "In-Office Teeth Whitening", Dental and
Non-Dental:
Dental In-Office Teeth Whitening-
Dentist have the capacity to perform teeth whitening treatments using very
strong gel; thus requiring a ginival barrier to protect the gums.
ZOOM Whitening (product by Philips Oral Care) is one of the best however, many
competitors are moving into this arena so most dentist have a list of product
vendors to choose from which sell these high power gels. The procedure
still varies from dentist to dentist. Now that its in the clear that
dental "high strength" teeth whitening is the best, the next
question
is, how many dentist use strong gel? We inquired on a random 30 dentists
and found that only 3 dentists used high strength gels, the others used a lower
strength gel than lots of non-dental establishment, i.e. salons, spas, tanning
salons, etc... We asked several of the dentists why they used a lower strength
gel than what they were capable of using. Some said it was due to
sensitivity, others said they got the same results with lower strength, some
dental practices had several different strengths, home kits, and teeth
whitening accessories. So with this in mind, be sure you ask your dentist
what system they use due to dental teeth whitening costs are significantly
higher than non-dental treatments, ranging from $400 to $1200 each.
Non-Dental In-Office Teeth Whitening-
Salons / Spas/ Tanning Salons are starting to offer teeth whiten service as
its very effective and affordable, but the results still vary tremendously
between establishments. With the gels and procedures being so different
from one another, its still a great idea to do your homework prior to
undergoing any cosmetic teeth whitening.
We found that dentists got up to 12 shades while
non-dental peaked out
at 11, so salons / spa gain 91% the results compared to a dental treatment
(using high strength gel, which we found that only 10% of the dental practices
use). So its safe to say that dental
treatments fluctuate severely between practices.
Finding a credible non-dental teeth whitening
company can be a difficult task.
You
must read the reviews, inquire about the procedure and gel strength, and you
will find a great deal on a quality teeth whitening.
There are many different teeth whitening procedures available and the
results vary significantly. Some procedures use gel combined with an
accelerator light, some use carbamide peroxide gels, other procedures call for
hydrogen peroxide gel; these all effect the results. So the question is,
which procedure deems itself most effective? I conducted research on
various types of gels, lights, complaints, reviews, tests, etc.. to find the
most dominate product / procedure combination; I then created a detailed
quality manual based off this information.
These procedures are currently practiced by Lazer Bright in Eugene, Oregon
. Lazer Bright is a new in-office
laser teeth whitening company in Willamette Valley Oregon which undergoes
internal audits to ensure a quality service remains consistent within the
company.
